in response to WAKIdesigns, i would like to know how many "crispy" Trek's you have broken with your proper FR style. Also who cares if the amateur buys the bike, that is irrelevant to the fact that sometimes accidents happen for even them, and in that case having a bike whose company believes in it enough to warranty it for life is worth it. You get what you pay for in every respect in this industry. Also, Trek's Scratch does not at all cost twice as much as the Giant. The comparable Giant model, the Faith 0, costs roughly $2000 less for a considerably lower part spec. Add up the difference in the upgrades to the Trek and there will not be much of a difference in price. Along with that try to find anything on Giant's website about their "good warranty condtitions" you spoke of. There isn't anything b/c they do not support their product and its quality like Trek does, even though Giant is hands-down the largest producers of bikes in the world. You would figure that the largest company could manage to actually warranty their highest end equipment for life.